- Inventory number: 33924
- Language: e
- Type: b
- Call number: 658.8
- Author number: l431
- Title: marketing
- Author: lazo,hector
- Place of publication and publisher: new york:alexander hamilton institute
- Publication date: 1986
- Pages: 7-20,355
- Series: modern business
- Notes: includes index343-355
- Subject: general management
- Number of copies: 01
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